Monday, April 27, 2009

'Tis the Season for Rose'




Last week I tried to sell a wonderful Rose' from Jack Wines to a new upscale restaurant in El Segundo. The guy in charge of tasting was built like a football player and not someone you'd stereotype as a wine expert. He was quite macho too. "I hate Rose'," he said to me. "I just think it's so girly."

Why? Because it's pink in color? Don't let that fool you. Rose' is very refreshing in the summer months, just as satisfying as a cold beer (but easier on the wasteline). And it doesn't have to be from France. The one I rep happens to be from California.

But back to his point about Rose' being so girly. I think men are given a bad rap for drinking whites. As a matter of fact, in my early 20's a gay friend of mine said, "If he's drinking Chardonnay, he's gay." Not so. I actually knew a guy who drank Chard and he was far from gay(he might have been metrosexual... before they actually gave it a term).

Anyway, if you're a man who hasn't ventured past the reds, take a risk. And be comfortable in your own skin. Even Billy Joel mentioned Rose' in his song, "Scenes from an Italian Restaurant". So it's gotta be good.